Journey of a Sale Instruction – Unit F, Tiber Way, Leicester

Preparation for Sale

Sale instruction received to dispose of Unit F, Tiber Way, Meridian Business Park, Leicester on behalf of LondonMetric Property plc

Creation of Website Marketing Brochure

Completion of high-quality and detailed marketing presentation.

Given political activism at the property, particular care was required in organising photography and on-screen information, balancing to ensure investors were able to appreciate the quality of the investment whilst at the same time keeping appropriate information discrete.

Online Property Execution Set-Up

A clicktopurchase® instance was created, including complete legal package, thereby enabling interested parties to be in a position to execute quickly and easily.

The data room was organised to ensure full information was made available at launch of the sale.  This information included measured survey, environmental survey, RAAC survey and complete legal package including the contract.

15th October 2024

The investment was listed at singervielle.com.

Interested parties were vetted prior to being allowed to inspect the premises and also for gaining access to the legal data room.

16th October 2024

First marketing emails sent to registered international database from visitors to singervielle.com.

Engagement by recipients – 43.76% email open rate, 5.4% click rate, reflecting the high quality database

First marketing email also sent across the SV International Network

23rd October 2023

Second marketing emails sent to registered international database from visitors to singervielle.com.

Engagement by recipients – 42.5% email open rate, 3.99% click rate.

Second marketing email also sent across the SV International Network

Engagement

13 parties expressed interest in the investment.

3 parties were fully cleared in terms of identity checks to meet anti-money laundering regulations.

5 inspections organised

1st November 2024

The leading interested party was in a position to progress, having reviewed the legal package, on 1st November 2024, just over two weeks from marketing launch.  This party decided not to proceed as they became aware of the political activity at the property.  However, the property remained fully on the market during the process.

15th November 2024 - client meeting

A client meeting on 15th November 2024, 4 weeks from the commencement of marketing, confirmed instructions to proceed with whichever of the remaining interested invested submitted a legal offer online first.

A clicktopurchase® binding legal offer to treat was submitted by an investor on Tuesday 19th November, less than two working days after the client meeting.

The offer was accepted resulting in a legally binding exchange of contracts the same day.

 

19th November 2024

Offer accepted online.  Electronic contract note formed.

Completion of sale – 3rd December 2024

November 2024

Activity recorded in the SV International Network Client Dashboard.

Summary

A challenging property to sell given the political activity at the property which deterred a number of investors.  Singer Vielle’s presentation enabled engagement by purchasers local and distant from the property, whilst the extensive reach from the SV International subscriber database ensured obscure and relatively unknown investors became aware of the opportunity.

The uncertainty of execution was removed by the online process of sale.

 

 

The Power of Data Collection

Singer Vielle first adopted an online approach to property marketing in 2006 at the infancy of the internet.  Shortly afterwards we understood the power of the internet and data collection, moving from a traditional approach for selling property to one of capturing contact information of investors, both in the UK and internationally.

We developed our own sales platform and associated technology, to not only identify purchasers but to enable the purchase process to conclude quickly and easily, as has been demonstrated with the sale of the Leicester property.

In recent years we have expanded the marketing reach by creating an expanding international agency network.  We are currently established in England & Wales, Scotland, Ireland and South Africa.  Data collected on investors in each location is shared across the SV International Network to further boost marketing reach for all those involved in the Network.

Recently, the SV International Network has created a Marketplace to enable service providers to market their offer to the international subscriber lists, as well as for agents who do not have a marketing reach, on a per-property basis.

We remain unique in our approach, understanding the power and importance of a technical approach to marketing and execution.

Our South Africa Franchise Partner

CBRE Excellerate in South Africa is a member of the SV International Network, adopting our marketing and execution approach to deliver a superior service to clients in their region through “CBRE-X.online”

Our First Marketplace Partner

Barwood Capital joined the SV International Network in 2024, enabling the company to offer their investment product to a focused and leading-quality of investors.

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Buyer Verification Form

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Before you can submit a legally binding offer through clicktopurchase®, verification is required in order to meet money laundering regulationsPlease complete the form accurately; the selling agent will be in touch to complete the verification process.

Please arrange for the Buyer’s Solicitor to return the Money Laundering Certificate to the selling agent.

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Bidder Information (This is you. You may also be the Buyer).
Buyer’s Information (The entity wishing to purchase the property)
Solicitor Information (This is the solicitor acting on behalf of the Buyer)

For property alerts

A unique transactional platform where purchasers, owners and agents conclude the property sale process online. It provides the facility for a legally binding exchange of digitally signed contracts to be conducted.

*note: variations may occur depending upon territory.

clicktopurchase® uses hash and encryption technology as part of the creation of the transactional audit trail; this is then recorded in the clicktopurchase® Blockchain.

Our unique and modern approach, available to all members of our network, delivers significant and proven advantages over the traditional methods.

For property alerts

A unique transactional platform where purchasers, owners and agents conclude the property sale process online. It provides the facility for a legally binding exchange of digitally signed contracts to be conducted.

*note: variations may occur depending upon territory.

clicktopurchase® uses hash and encryption technology as part of the creation of the transactional audit trail; this is then recorded in the clicktopurchase® Blockchain.

Partners within the SV International Network

Our unique and modern approach, available to all members of our network, delivers significant and proven advantages over the traditional methods.

A unique transactional concept where purchasers, owners and agents conclude the property sale process online. It provides the facility for a legally binding exchange of digitally signed contracts to be conducted.

*note: variations may occur depending upon territory.