رويستون

Singer Vielle was appointed to sell this challenging asset in Royston on behalf of Fixed Charge Receivers.

Listed at an asking price of £710,000, the property posed several challenges, including building issues, unregistered leases, and tenants withholding rent – factors that could have led to price “chips” in a traditional sales process.

Marketing launched on 4th March 2025, with over 11,800 promotional emails sent to our international registered database, achieving an impressive open rate of over 53%.  See Worldview.

Strong competitive interest emerged early, demonstrating how our high-quality presentations effectively engage buyers and provide clear property insights. Given the significant interest, a clicktopurchase® ?best offers? deadline was set for 3:00pm on 13th March, to ensure a swift and certain sales process.

By the deadline, seven legal offers to treat were submitted, ranging from £750,000 to in excess of £850,000. The highest offer was accepted shortly after, leading to an immediate binding online exchange of contracts. The property ultimately sold for 20% فوق السعر المطلوب.

This sale underscores the depth of marketing provided by Singer Vielle and highlights the efficiency, transparency, and fairness of the clicktopurchase® platform – enabling investors to demonstrate genuine intent and facilitating rapid contract exchanges.

View the full journey of the sale here.